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The Ounce Health Blog

 
Healthcare Brands + Blockchain:  The Future of Digital Assets
Healthcare Brands + Blockchain: The Future of Digital Assets

Blockchain is revolutionizing healthcare data storage and security. See how it can also be used to create stronger and more profitable healthcare brands.

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blockchainJames HastingsJanuary 14, 2020healthcare brands, blockchain, HIPAA blockchain
NESHCO Marketing Conference for Health Marketers
NESHCO Marketing Conference for Health Marketers

The New England Society of Healthcare Communications (NECHCO) will be having its annual conference on May 29-31 in Providence, Rhode Island.

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James HastingsMay 24, 2019
Why trust is so vital to healthcare brands.
Why trust is so vital to healthcare brands.

Back in the day, my father worked for Reader’s Digest and its founder, Dewitt Wallace. To “Wally,” trust was everything - both in personal relations and brands.

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James HastingsMay 4, 2019
We're good for your health marketing.
We're good for your health marketing.

The risk of lawsuits is fueling the rising interest in health legal compliance and training? This blog details five keys areas of concern for professionals.

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James HastingsApril 12, 2019
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