Most healthcare systems struggle to understand and protect their most valuable asset – their brand.
▼
Failure to clear and register marketing assets
▼
Lack of cross-departmental training
▼
Brand policies & procedures not always followed
▼
Brand risk awareness not a priority until its too late
We should work together if…
You are:
hospital or healthcare system
urgent care clinic
physician practice
dental practice
VNA
home care agency
health care marketing agency
health + wellness products provider
You need to:
ensure your marketing campaigns are compliant
capture + register all of your brand marketing assets
protect your marketing campaigns from competitors
follow HIPAA Marketing rules
avoid copyright infringement
get training for you and your team
draft written policies and procedures
avoid social media risks
Services
MARKETING RISK AUDIT
We’ll review your brand and marketing materials and policies and determine if you are at risk in four key brand protection and marketing compliance areas.
CLEARANCE + COMPLIANCE
You want to remain compliant with your campaigns. We’ll help make it easier through clearance, risk mitigation, and solutions that keep you safe and protected.
BRAND ASSETS REGISTRATION
We’ll identify and register your valuable names, marketing content, and other intellectual assets with the U.S. Trademark Office and Copyright Office to help secure your competitive advantage.
EDUCATION + TRAINING
Protect and grow the value of your hospital’s brands through training and brand monetization solutions.